ABM Marketing Manager (Contractor) in Massachusetts

About the Role

We are looking for a part-time contractor to join our team as an Account Based Marketing Manager.  In this role you will have the opportunity to collaborate with the internal team and the client to develop the strategy, and execute ABM campaigns for multiple B2B clients who are focused on driving growth.  We are looking for someone with experience in a demand generation setting and a strong understanding of the sales and marketing funnel. 

Responsibilities

• Develop and manage a database of named accounts and contacts to ensure campaigns are targeted to the correct individuals
• Develop and execute an ABM strategy to align with the client’s business objectives and sales goals
• Align marketing and sales in building account profiles and target personas
• Partner closely with SDR and sales teams to ensure strong marketing and sales alignment
• Work closely with marketing...