Product Specialist in Massachusetts

A partner is seeking a Product Marketing Specialist in Peabody, MA, responsible for drafting effective marketing communications, maintaining B2B marketing CRM software, posting on social media, assisting with new product launches, and copywriting.

Responsibilities:

• Develop and produce communications to enhance the brand and emphasize product capabilities.
• Implement effective marketing communications to drive performance, including promotional flyers, targeted email campaigns, and product awareness initiatives.
• Interface with sales and product management for successful execution of marketing activities.
• Maintain data in the B2B marketing CRM software (Pardot/Salesforce).
• Draft communications for social media posting, perform various marketing activities, and copywriting.
• Develop a working understanding of the product line and its market relevance and competitive landscape.
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Reporting directly to WHS Customer Support Manager, the primary role of the bilingual WHS Product Specialist Intern is to to be the initial point of contact for WHS customer requests.  Their role is to ensure that all WHS customers receive (through direct response or proper ticket routing): an immediate first response, the appropriate troubleshooting steps, and swift full time resolution.

Why join Withings for an internship?

This internship will give you a foundational understanding of customer support, solution engineering, product management for technical medical devices with a impactful health driven mission. This will allow you to network and learn from a global team. You will get a view of all the behind the scenes of a successful support team!

Responsibilities

• Handling of front line and escalated support requests in order to ensure customer satisfaction, through email, phone and other channels.
• Managing multiple...