Demand Generation Marketing Manager
Working Solutions
Dallas, texas
BASIC FUNCTION
Are you looking to grow in a dynamic marketing environment? The Demand Generation Marketing Manager will lead the execution of an integrated marketing strategy to drive demand generation and revenue growth. This role requires a strategic thinker with a strong understanding of B2B marketing and a proven track record of creating and executing successful marketing programs. You will work closely with the sales team, leveraging a range of marketing tactics to generate high-quality leads and nurture them through the sales funnel.
Key Responsibilities:
- Lead Execution of Integrated Marketing Mix: Develop and execute marketing programs and campaigns, including but not limited to:
- Inbound marketing, including digital advertising and search engine optimization (SEO)
- Account-based marketing (ABM) programs
- Paid lead...