Search Engine Marketing (SEM) Specialist

Join SALT Dental Partners and be part of a dynamic team dedicated to revolutionizing the dental industry through innovative marketing strategies and exceptional patient experiences. Since our doors opened in 2019, we made it our mission to help dentists grow their businesses. SALT is creating a vast network of like-minded dentists throughout the country.  At SALT we provide all of the support services, so dentists can get back to being a dentist.

Position Summary

In this role, you will play a key part in developing and executing SEM strategies to drive traffic, increase conversions, and optimize campaigns. You'll be able to work on our marketing team to ensure the success of our digital marketing initiatives.

Essential Duties & Responsibilities

• Manage all aspects of SEM campaigns including keyword research, ad creation, bid optimization, and performance tracking.
• Monitor campaign performance, analyze data, and provide recommendations to improve performance and achieve campaign goals.
• Collaborate with marketing team members to align SEM strategies with overall marketing objectives.
• Stay up-to-date with industry trends and best practices in SEM.
• Continuously test and optimize campaigns to improve ROI and drive business outcomes.
• Collaborate with external partners, such as advertising agencies, to maximize SEM results.

Requirements

• Bachelor's degree in marketing, business, or a related field.
• Proven experience in managing SEM campaigns and delivering results.
• In-depth knowledge of search engine advertising platforms, such as Google Ads and Bing Ads.
• Strong analytical skills and the ability to interpret data and make data-driven decisions.
• Proficiency in using analytics and campaign management tools.
• Excellent communication and collaboration skills.
• Detail-oriented with strong organizational and time-management skills.

Benefits

• Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k, IRA)
• Life Insurance (Basic, Voluntary & AD&D)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Training and Development opportunities
• Free snacks!

SALT Dental Partners offers a competitive salary and benefits package, including health insurance, retirement plan, and paid time off in order to attract, develop, and retain our employees.

SALT Dental Partners offers equal employment opportunity without regard to race, color, gender, age, creed, sex, religion, national origin, disability (physical or mental), marital status, citizenship, ancestry, sexual orientation, gender identity, and gender expression, or any other legally protected status.

For more information on our career opportunities and benefits, please connect with us at [email protected].

Recruiting firms may not submit candidate resumes via e-mail. Recruiters are directed to contact one of our Human Resources representatives at [email protected] regarding current vacancies.