Freelance Creative Strategist (PT)
Single Grain
Los Angeles, california
Job Details
Contract
Full Job Description
Please put “Creative is cool” as the first line of your cover letter or as your headline or your application will be disqualified.
Who You Are:
We’re looking for a humble, hungry, and smart candidate to join our team. This role will provide innovative strategies to our clients while supporting our Creative team. You are someone who:
- Possesses a keen ability to develop and articulate creative strategies that align with client objectives, audience needs, and market trends.
- Proactively keeps up with the latest industry trends, creative best practices, emerging technologies, and market dynamics to provide clients with cutting-edge strategies.
- Metrically-M, prioritizing performance above all else.
- Has experience with creative strategy across a variety of industries, preferably SAAS, eCommerce, and Education.
- Embraces new ideas and perspectives from clients and internal teams to drive innovation.
- Capable of managing a team of designers and editors to ensure all deadlines are hit on time.
- Displays strong professional ethics and avoids conflicts of interest, making decisions that prioritize the best interests of the clients and the organization.
Who We Are:
Single Grain is an award-winning digital marketing agency that has been dedicated to driving persistent growth for remarkable companies like Amazon, Uber, and Salesforce since 2009.
We do this by providing industry-leading services around Paid Media, SEO, Content Marketing, CRO, and more.
We are a team of digital marketers. We love what we do, and we help pioneers grow by empowering our clients with winning strategies that lead to faster growth. As a top digital marketing agency, we understand how fast-paced the marketing industry is. We pride ourselves on staying up to date with new algorithms, technology, and trends because that's what keeps us one step ahead of the competition.
As a testament to our digital marketing expertise, we have a Digital Marketing blog with over 200,000 visitors/month, a podcast called ‘Marketing School’ with over 2 million downloads/month, and a YouTube channel with more than 140,000 subscribers.
It's our mission to level up every human by educating and moving the digital industry forward. Our goal is to help you level up and succeed. We accomplish this through mentoring or training but also by providing great resources and tools.
Check out our website for more on our company culture and values.
Responsibilities:
- Thoroughly audit and analyze prospects’ ad libraries, ad performance, competitors' ads and profiles, and relevant industry trends to gain valuable insights into each client’s landscape and articulate that proposed strategies.
- Conduct creative kickoff calls with clients after a project has signed, collaborating with the paid media team and the client to understand their vision, goals, requirements, and expectations of the creative relationship.
- Educate clients on the strategic rationale behind creative decisions and recommendations, fostering client understanding and buy-in.
- Create project briefs to send to the creative team for creative execution.
- Align with paid ads managers on when to refresh creative and potential upsell opportunities.
- Internally review and approve creative deliverables for client workstreams, handling all feedback, from briefing to delivery
- Collaborate closely with the delivery team to understand what’s working in platform and iterate.
Requirements
- 5+ years of experience in creative strategy or media buying.
- Strong understanding of paid advertising strategies.
- Strong problem-solving and analytical skills.
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team.
- Ability to work under pressure and meet deadlines.
- Leadership skills and ability to coach and guide cross-functional teams.
Benefits
- This is a part-time role
Pay Rate:
- $65 - $75 / hour (dependent on project and experience)