Digital Advertising Specialist
Meerkat Media Group
St. Augustine, florida
Job Details
Full-time
Full Job Description
This is a full-time remote role for a Digital Advertising Specialist at Meerkat Media Group. The Digital Advertising Specialist will be responsible for managing digital advertising campaigns, analyzing data, and optimizing performance. Performance will be measured by success of campaigns, bringing fresh ideas to the table, and ability to present solutions to the account team / client based on data and analytics.
Must have experience in running profitable campaigns in Meta Business Manager (Facebook Ads Manager), pixel tracking set-up, Google Ads, GA4, and Google Tag Manager. Must also be familiar with UTM tracking to measure campaigns and setting up goals and tracking within GA4.
Requirements
- Analytical Skills, Data Analysis, and Communication skills
- Meta Business Manager
- Meta Ads Manager
- Pixel set-up and tracking
- GA4
- Google Tag Manager
- Strong understanding of digital advertising platforms and tools
- Ability to interpret and present data insights
- Excellent project management skills
- Excellent organizational skills
- Bachelor's degree in Marketing, Advertising, or related field
- Google Suite (Docs, Sheets, etc)
Benefits
Health and wellness stipend
Work-from-home stipend
Short Term Disability
Life Insurance
Work-Travel Benefit