Digital Advertising Contractor

Jackbox Games is looking for a part-time Digital Advertising Contractor to join our team! We anticipate 20-30 hours per month for 3 months with a possible option to extend 3 months based on workload. 

Who are We?

 Jackbox is a game studio best known for our Jackbox Party Pack franchise: a set of five social party games released every fall. Since 2014, our games--like Quiplash, Drawful, and Trivia Murder Party-- have been featured on The Tonight Show with Jimmy Fallon, by Polygon, and in living rooms and finished basements across the world.

In 2020, we had over 200 million users. And we have hard evidence that one of those users was Academy Award-winner Charlize Theron.

You can learn everything you ever wanted to know about how our games work (spoiler: your phone is the controller!) and who we are and what we make at jackboxgames.com.

What’s the Job?

We are looking for a digital advertising contractor to support our Senior Advertising Manager in building awareness of Jackbox titles and improving conversion rates, specifically through ad campaign building and optimization on Meta (Facebook and Instagram digital ads, specifically). We have a variety of campaigns that we run both domestically and internationally to help promote upcoming title releases, promote scheduled sales and discounts in our shop and external third party storefronts, and remarket to our website, social, and controller visitors to encourage them to complete their Jackbox collection. 

In this role, you will be working with the Senior Advertising Manager to expand our existing campaigns to increase the number of A/B tests we are running on our ad creative and to test out new audiences we are targeting with our ads on Facebook and Instagram. This role will involve a combination of campaign building, optimization, analysis, and reporting back with the results of any experiments that have been run. 

Responsibilities:

• Meet with the Senior Advertising Manager periodically to review planned campaigns and discounts 
• Develop a strategy with a preset budget for each campaign and present that to the Senior Advertising Manager for approval 
• Propose A/B tests that can be run that analyze both ad creative and targeting tactics 
• Build out campaigns and push them live
• Monitor campaigns throughout their lifecycle and optimize performance 
• Analyze campaign performance at its conclusion and then deliver results back to the team 
• Based on creative performance, submit requests for new creative or updates to existing assets for future campaigns 
• Monitor ad campaign comments and respond accordingly

Ideal Candidates Will Have...

• 2 years of experience building and optimizing campaigns in the Meta Ads dashboard for both Facebook and Instagram
• Strong writing skills for crafting ad campaign copy 
• A team player mentality - this role will be interfacing with our internal artists and international team for localizing ad content 
• Strong attention to detail to spot any errors in the many campaigns we are running concurrently 

But It's Great If You Also Have…

• Prior knowledge of our catalog of games and a basic understanding of the kinds of games we make and how they work.  

Requirements

Ideal candidates will align with our following values:

• Craft: the skills, effort, and wisdom it take to excel in the work we do
• Results: focusing our efforts to deliver value to the company and those who play our games
• Teamwork: Making the most of our combined talents to achieve our goals
• Communication: The respectful exchange of information in order to minimize misunderstandings, confusion, and other pitfalls of working in a group
• Agility: Moving quickly with clarity and coordination to a shared destination
• Inclusion: Seeking out, respecting, and appreciating diversity in both our organization and our customers.

Jackbox Games is a group effort and you must work collaboratively. Everyone here shares a commitment to excellence and a desire to work in a comfortable, friendly atmosphere.

Jackbox Games is committed to providing employment opportunities without regard to race, color, religion, creed, sex, pregnancy, sexual orientation, gender identity, genetic information, national origin, ancestry, age, veteran status, or disability.

Interested?

Great, we look forward to reading your application. Please include:

• Your resume.
• A cover letter. You don't need to be a professional writer for this job (we have those) but we would love to hear about your prior experience in digital advertising. Please walk us through the most successful campaign you have managed and share details about how you built out the campaign, what the objectives were, and what results you achieved. 

On the fence? If you're interested in the job but worried you aren't qualified, we encourage you to err on the side of applying. We'd hate to miss out on great candidates just because they're worried they don't check every box on the job description.

We know it is a time commitment to prepare an application and we respect that effort by thoughtfully reviewing every complete application and responding one way or the other. But that kind of thoughtful review means that it sometimes takes us a while to get back to applicants, so please be patient with us and no phone calls.

Due to scheduling and other logistics, we are looking for applicants living within the United States.

Thanks for your interest in Jackbox Games!

Benefits

This is contractor position with an estimated 20-30 hours of work per month. The initial contract will be for 3 months with a possible option to extend 3 months based on workload. The hourly rate ranges from $35-$45 based on background and skills.