Paid Media Strategist

Want a challenging, inclusive work culture that emphasizes personal development and recognition? Are you a motivated, goal-oriented professional looking to take an exciting and rewarding step toward greatness in your career? New Home Star may be the place for you!

Our company is looking for a Paid Media Strategist with 3+ years of experience in Paid Search and Paid Social Advertising to add to our nationwide team. New Home Star is the largest privately owned seller of new homes in America, as well as the largest full-service marketing agency in the industry. As a member of our Marketing team, you have the opportunity to support our corporate office and our new home builder partners to sell more homes more profitably. This position is fully remote, with access to our corporate office in Chicago (Elmhurst) or any of our operational hubs. 

Successful candidates will be passionate about paid media, and mentoring others, and enjoy juggling multiple clients. Furthermore, individuals who would enjoy this position are naturally self-driven, curious, analytical, innovative, problem solvers, and are highly attentive to the quality of their work.

Why New Home Star?

At New Home Star, our number one core value is to provide excellent careers for our people! By joining our team, you will see this value emphasized in all aspects of your career.

• Best-In-Class Training - support network, proprietary sales enablement platform, as well as on-site mentoring, and resources to ensure career path to success.
• Income Potential - salary + biannual bonus opportunities.
• Professional Development - budgeted allowance for professional development opportunities and set career paths for long-term growth within our company.
• Award-Winning Culture - with thoughtful recognition and opportunities to participate in local and national team bonding events.
• Volunteer Opportunities - encouraged time and financial resources to give back to your local community in meaningful ways.

Pay Structure & Benefits

• $68,000 Salary + Performance-Based Bonus Opportunities.
• Paid time off- vacation time, paid sick and safe time(PSST), and paid company holidays.
• In addition, you will be eligible for birthday time off, an extended holiday break, and a summer hours program.
• Access to Medical insurance that comes with generous company contributions to premiums (subject to all eligibility requirements).
• Options include a health savings account with a company contribution or a flexible spending account for medical and dependent care expenses.
• Dental Insurance.
• Vision Insurance.
• Life Insurance and Short-Term Disability Insurance.
• Employee Assistance Program is provided to you and members of your household at the company’s expense. The EAP helps provide childcare, elder care, and financial and legal assistance.
• 401(k) retirement plan with a company match on your contributions.
• Paid Parental Leave.
• Available Discounts for both your daily and splurge expenses through PerkSpot.

Requirements

New Home Star is seeking a motivated, educated, goal-oriented professional to join our team. If you fit the requirements below, you are an ideal match for this position!

• 3+ years of Paid Media (search and social) experience at a digital marketing agency.
• Bachelor's degree in marketing, advertising, or a related field.
• Previous small to mid-size agency experience.
• Previous experience working with home builder PPC campaigns is highly preferred.
• Proven experience in developing and executing successful paid media campaigns, preferably in the real estate industry.
• Strong proficiency in using digital marketing tools and platforms such as Google Ads, Facebook Ads Manager, and Google Analytics.
• Strong analytical skills with the ability to interpret data and make data-driven decisions
• Excellent written and verbal communication skills, with an ability to communicate complex concepts in a clear and concise manner
• Demonstrated ability to work in a fast-paced, deadline-oriented environment
• Detail-oriented with a strong focus on accuracy and quality assurance.
• Background checks are required.

Responsibilities

• Lead, maintain, and continuously optimize client accounts.
• Demonstrate a deep understanding of the client's goals and business objectives.
• Create decks to report on campaign performance.
• Effectively present to clients via in-person, video, and/or call regarding strategy and optimizations.
• Provide internal and external reporting on the status of a project and how the client and company goals are being met.
• Identify additional growth opportunities in other marketing channels.
• Develop, implement, and manage paid search, paid social, and display marketing strategies for a variety of clients, including industry-specific walled gardens like Zillow and Realtor.com
• Use campaign data to recommend and implement optimizations to improve overall campaign performance.
• Extract insight from campaign data, identify relevant trends, and provide well-developed proactive recommendations to enhance and exceed overall client search marketing goals and objectives.
• Continuously manage and adjust campaign budget allocation.
• Exhibit a clear understanding of overall client messaging and develop search marketing creative, including but not limited to keyword generation, text ad copy creation, and landing page copywriting.

Applying Instructions

Ready to take the next step in your career? Follow the link below to check out New Home Star’s Careers Page!

https://www.newhomestar.com/careers

Excited to learn more about our award-winning company? Check out our social media profiles! You can find New Home Star on LinkedIn, Facebook, Instagram, and even Youtube.

https://www.newhomestar.com/company/about

The preceding job description is not a comprehensive list of all duties and responsibilities required of a Paid Media Strategist.

New Home Star does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other reason prohibited by law in the provision of employment opportunities and benefits.

Not open to third-party recruitment agencies.