Account Executive - Digital (Healthcare)

Account Executive, Digital & Social Media - Healthcare

The Role:

Our team is excited to find a Account Executive to join our award-winning Digital & Social Healthcare team. You are going to be leading digital and social media activities for some of the most modern and progressive healthcare & pharmaceutical clients known for their cutting-edge work in exploring the newest digital/social strategies and technologies. They will look to you and our team for advice, ideas, and expertise.

You will be part of a dynamic digital team looking to challenge the boundaries of traditional communications and social strategy. Your expertise will be an integral part to every aspect of our clients’ approach to digital and they will depend on you to add a fresh and innovative perspective. You will partner with various team members to contribute to our big picture ideas, while mastering all of the day-to-day activities.

If you are a passionate individual who loves digital and social media and eager to join a community of forward-thinking experts trying to change the way healthcare engages in a digital-driven world, we want to speak with you.

Responsibilities:

• Work with the digital health team and other internal stakeholders to develop inspirational and innovative digital and social media strategies that help elevate our clients’ brands and disease awareness programs
• Draft content for social channels including, but not limited to, Twitter, Facebook, Instagram, YouTube, and LinkedIn
• Help to moderate and monitor social communities in our space, including community management, social listening and analytics reporting
• Develop an understanding of all social channels and keep a pulse on the latest trends to know how they are evolving and where we need to be playing in the future
• Be an active member in the brainstorm process, where we will imagine and develop new tactics and strategies
• Be a trusted and embedded member of the team, becoming a key resource for both clients and peers

Experience that contributes to your success:

• 1+ years of digital and social media experience in an agency setting; healthcare experience is a plus
• Desire to work within a highly collaborative, innovative, and growing digital team as part of our integrated healthcare practice
• Experience with all aspects of social and how it works within integrated communications
• Experience with community management tools including but not limited to Social Studio, Sprinklr or Hootsuite; experience with social listening platforms a plus
• Content creation and analytics reporting experience with social media platforms including Facebook, Twitter, Pinterest, Instagram, YouTube, or LinkedIn
• Strong project management skills with the ability to take ownership of programs and build impeccable relationships with clients
• Excellent written and verbal communications skills along with strong attention to detail
• Experience working cross-functionally, partnering with various levels members across the business
• Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups

Perks of working at BCW:

• Paid time off for vacation, sick and personal days, as well as Summer Fridays and a Flexible Holiday Policy with 9 paid holidays annually. We also offer paid time off for voting, jury duty, bereavement and school leave. In addition, our offices are closed for Winter Break between Christmas Eve and New Year’s Day.
• 12 weeks paid Parental Leave
• Wellness benefits including healthcare, vision, dental and pet insurance
• 401K Savings and Investment Plans
• Commuter benefits using pre-tax dollars per month to pay for eligible commuting & parking expenses
• Career growth opportunities through continued education, training & development courses, and BCW’s Career Pathing program.
• Employee Resource Groups that provide our employees the platform to network, build key leadership skills, gain greater visibility and access to senior leadership, have an impact at BCW and the outside community and accelerate their careers.
• More information on benefits can be found here.

About BCW:

BCW is part of WPP’s global, multi-faceted, multi-talented creative engine, with access to countless opportunities to grow.

BCW’s commitment to moving people starts with our employees. You’ll find ways to ignite your growth while doing meaningful work for exceptional clients in an environment that prioritizes your success, compels collaboration and celebrates learning. We’re committed to moving our people forward in their careers and helping them grow as people and professionals.

We wholly believe that our diversity is our strength and feeds the creativity critical to success, so Inclusion, Diversity, Equity and Accountability (I.D.E.A.) are embedded into everything we do for our people, agency, clients and the communities we serve. We strongly encourage applications from talent across all dimensions of race/ethnicity and the LGBTQIA+ spectrum, differently abled and veteran communities.

For more information, visit bcw-global.com.

BCW is an Equal Opportunity Employer, EEO, AAE, MF/Disability/Vet, and we are proud of our diverse workforce.

Our organization participates in E-Verify. E-Verify is an Internet-based system that compares information from an employee's Form I-9, Employment Eligibility Verification, to data from U.S. Department of Homeland Security and Social Security Administration records to confirm employment eligibility.

The base salary for this position at the time of this posting may range from $35,000 to $75,000. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package; click here for more details: https://mywppbenefits.com/

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