Account Executive (Media Ad Sales)

About Impact

Impact is the digital destination for the next generation of changemakers. Our mission is to inspire and empower through accessible information, stories, and resources. Our audience of millions of young people care deeply – they believe in righting the wrongs from their past generations by initiating self-learning, taking action for social causes, supporting historically marginalized communities, and shifting our culture for the better.

As one of the highest engaged platforms on IG (compared to traditional media platforms like NYtimes, WashingtonPost, CNN, NowThis, etc), Impact Digital’s two main platforms, Impact & Environment, reach over millions of people each month. Our brand partners include value-driven companies like Hinge, E.L.F. Beauty, Bombas, and Billie and non-profit organizations such as Planned Parenthood and Human Rights Campaign.

Our Impact

The Impact team has fundraised $1.7M+ for social causes and organizations like the ACLU, Planned Parenthood, Ukrainian Refugees, and COVID-19 relief. With many of our content pieces, we aim to provide our readers with action items, directing hundreds of thousands of petition signatures to important causes such as Abortion Access, climate justice, and many more.

Awards & Nominations: Shorty Impact Awards Winner, Shorty Impact Awards Audience Honor, 

Forbes30U30, Webby Awards Nominee, Webby Awards Honoree, W3 Silver Award, Fast Company's 2023 Innovation by Design Honoree

Job Description

We’re searching for a driven, entrepreneurial sales leader who is passionate about social justice, media, value-driven businesses, and content-driven partnerships. 

You will:

• Drive revenue by selling advertising and branded content including video, social, and digital. You will primarily sell our Instagram pages, but as we grow cross-platform there will be more opportunities!
• Work directly with the CEO and editorial team to create a strong and actionable sales strategy and business plan 
• Create and utilize marketing and sales collateral, visual presentations, research reports and sales support data to help effectively deliver Impact’s message to clients.
• Introduce our brands, reach, and product suite to clients and agencies through digital and in person meetings, speaking opportunities, and written materials

Compensation: 85K - 135K base + commission *Job offers will be extended based on the provided salary range, taking into account the individual's experience.

Requirements

The ideal candidate will have the following in their background…

• 2-5 years of experience in sales, media sales, or advertising
• Experience working in digital sales and managing sales teams
• Experience at a leading publisher, social media platform or digital player
• A proven track record of meeting or exceeding your sales goals
• A knowledge of social platforms like Instagram, TikTok, Snap and the latest social ad products

The ideal candidate will have the following work style:

• Strong negotiation and influencing skills, and an ability to persuade at all levels of an agency or client
• A data- and results-led approach
• Extremely goal-oriented
• An entrepreneurial spirit
• The ability to work in a fast-moving company and industry

We're a great fit if...

• You're a self-starter who has grand ideas and is energized by executing them, too

• You're looking to make and leave a tremendous impact on our business & the world (as the first person in this department, you will have incredible opportunities and autonomy to create your own success)
• You respect people from all backgrounds, understand that cultural differences exist, and are excited to learn more
• You deeply care about our mission of social justice and supporting marginalized communities
• You want to join a fun and fast paced work environment with intelligent and caring people
• A passion for social advertising and new media
• You're passionate about growing as a leader in this industry developing your skills

• You love receiving and giving constructive and thoughtful feedback with a focus on growth

Benefits

• Health Care Plan (Medical, Dental & Vision)
• Paid Time Off (Vacation, Sick & Public Holidays)

Why work at Impact Digital Group?

• We’re incredibly committed to diversity - As a platform that cares about advancing social progress we understand that it’s vital to center those who have these lived experiences. Our team is 95% POC, 85% Women + Nonbinary, and 60% LGBTQIA, shattering the average for media companies.
• We care deeply, but still have fun - We choose to operate and act with optimism and joy. We remain hopeful and treat each other with care and kindness. It’s the only way we can sustain the work we do.
• We’re committed to growing personally - Our work is based on the premise that people, systems, and ideas can grow. Within our team, we all aim to grow, whether that be our skills, perspectives, mindsets, or relationships.

Note

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you have what it takes, but don’t necessarily meet every single point on the job description, please apply!