Content Creator / Marketer
Joyce Windows, Sunrooms & Baths
Cleveland, ohio
Job Details
Full-time
Full Job Description
We are a leading home improvement company specializing in high-quality products and exceptional customer service. We are dedicated to providing our customers with the best home improvement solutions and creating an inspiring environment for our employees.
Job Description: We are seeking a creative and strategic Content Marketer to join our dynamic marketing team. The ideal candidate will be responsible for creating, managing, and analyzing content across various platforms to drive engagement and support our marketing goals.
Big plus if you are familiar with “They ask, You answer”
Key Responsibilities:
- Develop and execute content strategies that align with our marketing goals and brand voice.
- Create engaging and informative content for our website, blog, social media, email campaigns, and other digital platforms.
- Collaborate with the marketing team to plan and produce multimedia content, including videos, infographics, and podcasts.
- Conduct keyword research and apply SEO best practices to increase organic traffic and improve search engine rankings.
- Monitor and analyze content performance using analytics tools, providing regular reports and insights to the marketing team.
- Stay up-to-date with industry trends and emerging content marketing strategies.
- Work closely with the design team to ensure content is visually appealing and on-brand.
- Manage and maintain the content calendar to ensure consistent and timely delivery of content.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field preferred.
- 2+ years of experience in content marketing, digital marketing, or a similar role.
- Strong writing, editing, and proofreading skills with a keen eye for detail.
- Proficiency in using content management systems (CMS) and social media platforms.
- Experience with SEO and keyword research tools such as Google Analytics, SEMrush, or Moz.
- Ability to create multimedia content, including videos and graphics, using tools like Adobe Creative Suite or Canva.
- Excellent organizational and project management skills.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Creative thinker with the ability to generate innovative content ideas.