Social Media Coordinator
BrainPad
Worcester, pennsylvania
Job Details
Full-time
Full Job Description
BrainPad, a privately held corporation founded in 1995, is seeking a motivated and creative Social Media Coordinator to join our team. As a company focused on promoting, manufacturing, and selling patented Brain-Pad® dual-arch mouth-guards, we are at the forefront of technology development in reducing forces to the TMJ and base of the skull from lower jaw impacts. Brain-Pad® products have gained popularity among professional sports athletes in boxing, mixed martial arts, football, and various other contact sports.
As the Social Media Coordinator, you will play a vital role in expanding our brand presence and engaging with our target audience. You will be responsible for managing our social media platforms, creating compelling content, and implementing effective strategies to increase brand awareness and drive customer engagement. We are looking for an individual with a passion for sports and a deep understanding of social media trends and platforms.
Responsibilities
- Develop and execute social media strategies to enhance brand visibility and engage target audience
- Create engaging and shareable content for various social media platforms including Facebook, Instagram, Twitter, and LinkedIn
- Monitor social media analytics to identify trends, track key performance indicators, and optimize content based on insights
- Manage social media advertising campaigns, including budget management and performance tracking
- Collaborate with the marketing team to align social media efforts with overall marketing initiatives and brand messaging
- Engage with followers, respond to comments, and foster a vibrant online community
- Stay up-to-date with social media trends, best practices, and emerging platforms
Requirements
- Proven experience in managing social media platforms for a brand or organization
- In-depth knowledge of social media platforms, trends, and best practices
- Excellent written and verbal communication skills
- Strong creative thinking and problem-solving abilities
- Proficient in using social media management tools and analytics platforms
- Ability to work independently and as part of a team in a fast-paced environment
- Attention to detail and ability to multitask effectively
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Training & Development
- Work From Home