Category Insight Manager for CPG: Food & Beverage

Spate is seeking a highly knowledgeable and deeply passionate Category Insight Manager with a fervent dedication to the CPG food & beverage industry. This role is perfect for someone who is looking to be a thought leader in the CPG food & beverage industry, that combines expertise in food & beverage insights with exceptional skills in relationship building, data analysis, and communication. You confidently speak to the industry issues, consumer trends, and the needs of the industry players. If you are enthusiastic about the CPG food & beverage sector and ready to make a substantial impact in a dynamic and flexible work environment, we would love to have you join our team. This position requires availability for 40 hours a week.

With this being a remote role, there is the possibility to work from anywhere in the US, adhering to EST working hours.

About the Role:

As our Category Insight Manager for the CPG Food & Beverage Category, you'll contribute to the analytical powerhouse behind Spate, providing critical insights that drive decision-making and strategic planning for our clients. Your expertise in the food & beverage industry will directly influence our marketing strategies and client interactions.

Collaborating closely with various teams, you will ensure that our data-driven CPG reports and marketing help Spate grow across our newly launched food & beverage vertical.

Responsibilities:

• Support the Insights & Marketing Lead in seeking out new collaborators and partnerships across the CPG food & beverage industry
• Conduct detailed market research and analysis to identify consumer trends and insights relevant to the food, beverage, and wellness spaces.
• Develop and present comprehensive reports on your findings to both internal teams and external clients, ensuring information is accessible and actionable.
• Confidently and accurately present findings to large audiences and key clients 
• Manage the production of Spate’s weekly food newsletter, including content coordination, distribution, and performance analysis.
• Support the content and marketing teams by providing data-driven insights to enhance client engagement, internal and external content, and marketing.
• Work with the Insights & Marketing Lead to support client engagement, reports, and scheduling 
• Support ongoing partnerships and regular media outreach, communications, and external content regarding food & beverage topics

Requirements

Minimum Qualifications

• 5+ years of experience in the Food industry from good manufacturing, brand management, CPG and/or consulting 
• 2 years of experience with syndicated data
• Ability to effectively and efficiently explore large data sets and gather insights that are actionable and accessible for brands, distributors, marketers, and other professionals
• Exceptional analytical and quantitative problem-solving skills.
• Strong presentation and communication skills, with the ability to convey complex data in a clear and persuasive manner.
• Detail-oriented, organized, and capable of managing multiple projects simultaneously.
• A proactive "can do" attitude and a positive team player mentality.
• Ability to work in EST timezone
• Authorized to work in the US

Preferred Qualifications

• Proficient in using data analytics tools and software (e.g., Excel, Tableau, Google Analytics)
• Familiarity with marketing tools (HubSpot CRM, email marketing platforms, Canva).
• Experience with project management tools (e.g., Asana, Trello).
• Educational background including market research, statistics, data analysis or marketing

Benefits

Spate offers:

• Health Care Plan (Medical, Dental & Vision)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Work From Anywhere flexibility
• Salary for this role → $75k/year to $85k/year depending on experience
• Title flexibility depending on experience

About Spate

At Spate, we use data science to predict the next big consumer trend in beauty, personal care & food.

Spate was founded in 2018 by Yarden Horwitz & Olivier Zimmer, two ex-Googlers who led the trendspotting division at Google and uncovered trends such as turmeric, cold brew, and face masks. Spate has been funded by the prestigious Y Combinator incubator and Initialized Capital. We currently have ~180 clients in the U.S., mainly in the beauty space from direct-to-consumer brands to big names such as L’Oréal, Estée Lauder, Unilever.

As two ex-Googlers with a passion for using data to spot new patterns in consumer behavior, and we have made it our mission to build the world’s greatest consumer trends prediction platform of all time. And not just because we want to be trendy, but because we want to help brands get better at giving consumers what they really want. 

Brands waste over $200BN every year due to product launch failures and inventory waste. By spotting Turmeric, we were able to tell brands to stop wasting money on kale products and provide consumers with glorious golden milk lattes instead - because that’s what consumers want.

How do we do this? We tap into publicly available consumer data (anonymous and aggregated) to identify interesting shifts in consumer behavior. We leverage the latest available technology in ML to solve problems in ways that have never been explored before.

Why Spate?

• Join a well-funded company that is working with the top brands in consumer goods
• Work directly with the founders to set the direction of the company
• Grow in a fast-paced environment
• Always be up-to-date on the latest trends!

We enjoy a casual atmosphere, but our culture is about getting things done. We are passionate yet pragmatic when it comes to solving problems in a fast-paced environment. Our standards are high, but we thrive on working with people we respect and can learn from. We’re flexible on work styles, as long as everyone is getting their work done - and getting it done well.

We are an equal opportunity employer where our diversity and inclusion are central pillars of our company strategy. We look for applicants who understand, embrace, and thrive in a multicultural and increasingly globalized world. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

We're excited to find a Category Insight Manager who is passionate about the CPG food & beverage industry, consumer trends, and data analysis that is ready to make a meaningful impact at Spate. If you meet the criteria above, please apply to join our team and help shape the future of our company.