SEO Specialist, Blue Corona

About Blue Corona:

Blue Corona is a full-service digital marketing agency helping residential service companies increase their leads and sales, optimize their marketing costs, and differentiate their brands online. Blue Corona was recently named one of Inc. 500 2021 Best Workplaces and Charlotte Business Journal’s Best Places to Work (large companies), is a member of the prestigious Inc. 5000 Hall of Fame, and is a Google Premier Partner.

Blue Corona is now a remote-first company, which means work outside of an office will be the primary working environment for most employees. Being remote-first also means the locations of our employees are intentional but flexible. Blue Corona is authorized to do business in many, but not all, states. If you are not located in or able to work from a state where Blue Corona is registered, you will not be eligible for employment. 

*Please note, we are only able to hire those who currently reside in either EST or CST time zones, not including New York, Illinois, Massachusetts, Columbus, OH, or Philadelphia, PA.

Summary of Position:

As an SEO Specialist, you'll be responsible for executing the SEO strategy for our clients. The ideal candidate will be a fast learner, willing and able to learn about various industries and treat each client’s business as if it were your own!

Position Responsibilities:

• Work collaboratively with a team that includes account managers, SEO analysts, copywriters, web developers and other roles.

• Own the execution of on-site and off-site SEO tactics for your clients with the goal of improving SEO performance against each client’s KPIs: search visibility, visits, leads, engagement metrics, and conversions.
• Perform keyword research to identify high-value search phrases to drive traffic that will convert into sales leads.
• Optimize on-page elements such as title tags, meta description, URL, headings, images, internal links and more.
• Develop and execute effective link-building strategies.
• Obtain N.A.P. citations (name/address/phone number) and/or update citations around the web to ensure accuracy and consistency.
• Create and/or update clients’ Google My Business listings.
• Communicate progress, roadblocks, and opportunities to the account team.
• Monitor industry trends and incorporate established and emerging best practices in SEO into your work.
• Maximize productivity, effectiveness, and efficiency by using tools of the trade, such as Google Analytics, Google Search Console, Screaming Frog, Google Trends, Moz, Yext, and more.

Requirements

Minimum Requirements:

• 1-3 years of experience in content marketing and/or search engine optimization (SEO)
• Ability to think creatively and strategically
• Ability to identify and resolve problems
• Familiarity with Google Analytics, Google Search Console, and Google Keyword Planner
• Exemplary organization and time management skills
• Strong ability to handle several projects simultaneously
• Extreme attention to detail with respect to accuracy, grammar, spelling, and brand
• Strong work ethic and a "get the job done" attitude
• Effective communicator in a business setting, including presentations, email, and verbal communication
• Ability to thrive in a fast-paced, high-volume environment

Preferred Skills:

• Google Analytics Individual Qualification
• Experience working with the home services industry
• Experience writing and publishing your own blog
• Experience working in a digital agency
• Experience with HTML, JavaScript, CSS, or iframes

Benefits

We’ve got you covered:

Blue Corona is proud to offer a variety of benefits to support employees and their families, including:

• Remote-First Environment
• Quarterly Bonus Plans
• Medical, Dental, & Vision Insurance
• Company 401(k) Matching
• Monthly Phone & Data Stipend
• Generous Paid Time Off (PTO) Policy
• Health Savings Account with Employer Contribution
• Casual dress code
• Company-branded swag

About EverService Holdings, LLC:

EverService is a global provider of tech-enabled business solutions for companies of all sizes, helping them to grow and scale with digital marketing, website design & development, scheduling & booking services, 24/7 answering services, inbound & outbound sales, live virtual receptionists, client & patient intake, and IT services. The company focuses on end-to-end solutions specialized for the legal, medical, home services, retail and technology industries integrated with clients’ CRM, EHR and operational systems. EverService goes to market with vertically integrated, industry-leading brands including Alert Communications, Blue Corona, Nexa Receptionists, Mid-State Communications, Client Chat Live, Mainline Telecommunications, Nexa Healthcare, RYNO Strategic Solutions, iLawyer Marketing and Strike Healthcare. For more information, visit EverService at https://everservice.com/

This job description is intended to describe the general nature and level of work being performed by people assigned to this position. It is not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.